Blog
50% of benchmarked companies are making this mistake with digital channels, is your company one of them?
Centric Digital's DIMENSIONS scan of more than 600 companies revealed widespread deficiency in digital channel communication when compared to best practices.
Read More →The customer experience is the most visible part of your digital strategy
The customer experience is the most visible part of your digital strategy. When done well, the experience tells your customers and prospects a story, makes them feel connected to the brand, and enable...
Read More →The Anatomy of an Experience Map
As digital innovations create more personalized shopping transactions, customers are increasingly choosing brands on the basis of the quality of experience they have with that brand. Loyalty has becom...
Read More →Challenges and Opportunities in Omnichannel Retail Marketing
Are retail businesses providing the type of omnichannel customer experiences that today’s consumers crave?
Read More →5 Ways Blockchain Technology Will Revolutionize The Way We Do Business
Once we dig deeper and understand how blockchains function, the implications and the incredible impact they will inevitably have on consumer experience becomes vast.
Read More →How Augmented and Virtual Reality Are Helping Oil & Gas Companies
Augmented reality could significantly reduce operational costs and facilitate more accurate decision making for companies operating in a not-so-obvious industry such as oil and gas.
Read More →How To Improve Conversions By More Than 50% In Your Ecommerce Store
By implementing above-and-beyond customer experience practices, businesses can demonstrate value, create strong purchasing incentives, and turn traffic into sales.
Read More →Impactful Applications of Augmented Reality and VR in Education and Government
Augmented and virtual reality are providing fresh methods for a more inclusive future within both the government and education sectors.
Read More →Too Many Chiefs? How CDOs, CIOs, CTOs, and CMOs Must Work Together
Keeping C-level positions distinct has always been somewhat difficult and, as the past decade has added several new tech-related C-level spots, differentiating between them has become an even larger a...
Read More →Fads vs. Trends: How Knowing the Source of Digital Trends Can Make Identification Easier
Companies often confuse fads with trends: a costly mistake. A careful examination of the origin of a trend will better predict its course and distinguish it from just another digital fashion statement...
Read More →Retail Is Still Struggling to Implement Their Digital Strategy – Here's What They Should Do About It
By rolling out more in-store and online digital capabilities, retailers gain access to valuable customer data in the behavioral and transactional realms.
Read More →How Will The New iMessage Change Omnichannel Business Interactions?
In the face of increasing consumer expectations for instant real-time response, Apple’s Business Chat has the opportunity to revolutionize interactions with businesses that are still limited almost ex...
Read More →Changing The Utility Model Through Emerging Tech
By increasing energy infrastructure efficiency, optimizing capital allocation, and creating new services for customers, grid edge technologies will catalyze unprecedented economic value.
Read More →Understanding the Finance Internet of Things: "Fin"-ternet
Financial service institutions should seize the massive growth opportunities that the internet of things is opening up, and implement a carefully structured IoT business strategy sooner rather than la...
Read More →10 Regtech Stats You Should Know About
A new sector of AI-based solutions, “RegTech”, promises a digital transformation that will provide a pathway for financial institutions in upcoming years.
Read More →6 Perspectives Companies Need When Evaluating Their Digital Readiness
Utilizing a variety of perspectives during digital transformation, companies can better guarantee that their strategy is fully informed.
Read More →Disruption in Consulting: How Consultants are Adapting to Help Clients Succeed
As Fortune 500 companies across industries face current or coming disruption, consulting firms must adapt to the landscape so their clients can succeed.
Read More →Preview of the Coming Retail Apocalypse
Presented with bankruptcies and store closures that have visibly impacted malls and shopping centers, many have declared we are in the midst of a “retail apocalypse.”
Read More →Digital Disruption Is Coming For Your Industry
What does it mean for a business to be digitally transformed? It’s a difficult question for even the most seasoned digital veteran.
Read More →5 Realistic Strategies in Omni Channel Banking
Mobile banking has already become the central driver of a completely customer-centered experience in the world of modern banking.
Read More →How Financial Services Can Better Utilize Digital Channels for More Effective Cross-Sell Opportunities
Developing relationships with banking customers is increasingly more important for financial institutions as a correctly-handled cross-channel approach will naturally result in increased customer loya...
Read More →YoY Retail Ecommerce Metrics Grew Like Wild Fire in Q1 2017 - Here’s Why
Retailers need to understand the most effective ways in which to reach their demographic through mobile and have an innovation-centric mindset.
Read More →4 Data Driven Ways to Measure Customer Experience
The goal and utmost purpose of a digital strategy expert is to help measure and drive digital strategy and transformation. The challenge lies in separating the wheat from the chaff, and focusing on th...
Read More →Virtual Assistants and Voice Recognition Is the New Mobile
Enterprises that are able to implement Internet of Things (IoT) and Virtual Data Assistant (VDA) technologies effectively can cause a disruptive impact on both consumers and competitors in their indu...
Read More →Web Browser Security and Compatibility in the Mobile Age
When information safety is part of a company's digital strategy, it's entirely possible to provide a seamless customer experience that also keeps information secure in your mobile device.
Read More →Top 4 Digital Transformation Challenges Facing the Enterprise
To successfully reach digital maturity, your company must place customer experience at the center of digital strategy. However, in doing so, your organization faces a unique set of challenges and pote...
Read More →How Augmented Reality Could Take the Brick and Mortar Off Life Support
In contrast to the continued rise of ecommerce giants, retailers are currently seen as struggling and in immediate danger. But augmented reality, which transports in-store offerings into an ideal plan...
Read More →5 Retail Companies with Envy-Worthy Customer Experience
Retail stores face record closures and stagnating growth in comparison to their ecommerce competitors. Here are five companies facing that trend by leveraging their in-store offerings with digital inn...
Read More →The Role of IoT in Retail's Digital Transformation
When companies undergo digital transformation, they necessarily and strategically establish a position in the Internet of Things (IoT): the context where the new normal of user experience and data-inf...
Read More →Scaling Digital Transformation For Local Government
Local governments that adopt digital transformation initiatives and scale appropriately will benefit from a centralized data system and unified knowledge across their organization.
Read More →Why Digital Transformation Should Be a Strategic Priority for the Automotive Industry
Read More →How Retail Digital Transformation Adapts to a Trillion Dollar Silver Economy
Read More →How Target Improved Sales and Omnichannel Customer Experience Through RFID
Read More →How Sears and Macy's Are Transitioning into an Improved Digital Strategy
Read More →How Digital Personalization Drives Better Business Decisions in Retail and Finance
Read More →TJ Maxx Ignored Omnichannel Customer Experience & Won - But for How Long?
Read More →How the National Retail Federation's Big Show Drives Retail Transformation
Read More →How Data-Driven Businesses Can Benefit from Machine Learning
Advancements in machine learning and artificial intelligence (AI) opens new doors for businesses to make data-informed decisions, and if your business does not take advantage of the growing industry o...
Read More →How Digital Strategy and Content Are Changing the Telecommunications Landscape
Read More →How Saks Sacks Its Competitors with a Better Customer Experience Strategy
Read More →How Natural Language Processing & Artificial Intelligence are Changing Ecommerce
Read More →In the Footsteps of a Giant: Scaling the Digital Transformation in Healthcare
Read More →Messaging Apps & Omni-Channel Customer Experience in Transportation & Logistics
Read More →Virtual Reality for Workplace Safety in the Industrial & Manufacturing Industry
Read More →American Express needs to Exploit its Digital Advantage over Visa & Mastercard
Read More →How Traditional Banks Should Invest in and Benefit from Fintech Startups
To remain competitive in this new landscape, financial institutions are investing in emerging fintech companies through a range of approaches. These include setting up in-house venture capital funds, ...
Read More →How Data Visualization Is Driving Results in a Challenged Apparel Industry
Read More →Understanding Digital Organization Models for Commercial and Regional Banks
Read More →Why the U.S. Government Is Still Behind in Digital and What the New President Should Do About It
Read More →Why Customer Experience Consulting Is Essential to Your Business Success
Read More →Defining the Internet of Things - The Future of Industrial Automation
One challenge facing widespread adoption of IIoT is the sheer number of equipment manufacturers in the market. Systems can't network with each other across companies and locations if they're...
Read More →Unilever is pursuing a global digital transformation initiative. Here are the things they'll need to succeed
Household & Personal ProductsWith 14 key brands to shepherd, Unilever may be among just a handful of companies worldwide that have the opportunity to segment their strategy, approach and structure...
Read More →How GE is tackling Enterprise Digital Transformation via Amazon Web Services
Read More →Changing the Channels: Defining Multi-channel, Cross-channel, and Omni-channel Experiences
Read More →Emerging Technologies in Omni Channel Retail: The Physical Web, Project Tango and VLC
Read More →Expanding Health Beyond the Physical World: The Possibilities of VR In Healthcare
Read More →Australia and the UK Sign Agreement to Collaborate on Digital Transformation
Read More →Understanding the differences between customer experience and user experience
Read More →Agile Business Transformation Challenges That Need to be Conquered at the Start
Read More →How Australia's Digital Transformation Office is Making Government User Friendly
Read More →Why Manufacturing, Banking, and Hospitality are Leading in IOT Investments
Read More →3 Customer Experience Factors Affecting Healthcare and How to Improve Them
Read More →The Right Relationship Really Is Everything: Our JPMorgan Chase Mobile App Review
Read More →Virtual Reality Vs. Augmented Reality: Part 2 – How Augmented Reality is Enhancing the Physical World
Read More →Smart World Here We Come: Internet of Things Sensors are Ushering in a New Era
Read More →How Nestle's Digital Transformation Made the Brand a Major Player in Today's Marketplace
Read More →Virtual Reality Vs. Augmented Reality: Part 1- Virtual Reality the New Frontier
Read More →Wearable App connections will exceed 500 million in 3 years. Are you Ready?
Read More →How To Apply Agile Transformation to the Digital Experience Design Process
Read More →How Business Process Automation Can Streamline Operations and Improve the Bottom Line
Read More →How Traditional Fortune 500 Businesses Should Approach Mobile Enterprise Strategy
Read More →Keeping Pace: Why Financial Services Companies Need Agile Transformation
Read More →How Burberry Embraced Digital and Transformed Into a Leading Luxury Brand
Read More →As Microsoft Aims to Lead in Mobile, it May be Time to Revisit Your Mobile App Strategy
Read More →Healthcare Organizations and Insurers Must Leverage Digital Tools to Engage Baby Boomers
Read More →Beginner’s Guide to Capturing Product Functionality - Part 3: Journey Visualization
Read More →What Other Companies Can Learn From Dun & Bradstreet’s Digital Transformation
Read More →Here’s Why the Industrial Internet of Things May Change the Retail Omni-channel Experience
Read More →How Financial Services Firms Can Embrace Mobile Payment Systems and Stay Relevant
Read More →Beginner’s Guide to Capturing Product Functionality - Part 2: Deconstructing User Experience
Read More →Beginner’s Guide to Capturing Product Functionality - Part 1: Persona Development
Read More →Why Traditional Investment Management Firms Need to Integrate Fintech Startup Capabilities
Read More →The Digital Car: What it Looks Like When Industry CEOs Embrace Digital Transformation
Read More →The Agile Design Process: Why This Helps Quality and Speed for Traditional Companies
Read More →Still Signing Your Name on Paper? It’s Time to Utilize the Exploding E-Signature Market
Read More →The Best Ways to Make Online Returns Hassle-Free through Omni-Channel Optimization
Read More →Everyone Wants More Government Services Offered Through Digital Channels. How Will the Feds Respond?
Read More →Less Than One Percent of All Things That Could Be Internet-Connected Actually Are
Read More →The Key to a Successful Mobile Payment Platform Is a Better Business Model
Read More →Smart Factories are Leveraging The Internet of Things into a $2 Trillion Industry. What Are Companies Doing to Take Advantage?
Read More →Banks, Beware: Digital Native Mobile Wallets Enjoy Across-the-Board Customer Satisfaction
Read More →Forrester Research Interviews Centric Digital and Chief Digital Officer Brian Manning
Read More →Telehealth and Mobile Platforms Will Play a Role in the Future of Healthcare
Read More →Insurance Companies Shifting from Traditional IT to Digital and Mobile Investments
Read More →How Omnichannel Retailers Use Social Media (and How They Could Do it Better)
Read More →If So Many Consumers Know about Digital Wallets, Why Aren't They Using Them?
Read More →The Way We Bank Is Changing. Will Financial Services Companies Catch on in Time?
Read More →As China Makes the Apple Watch, Its Real Focus Is Exploding in the Mobile Medical Equipment Market
Read More →If You're Not Investing in Fintech, Your Financial Services Company Is Already Falling Behind
Read More →M-Commerce Is Quickly Becoming a Dominant Sales Channel. Is Your Company Ready?
Read More →The Starbucks App is Doing Five Times the Business of Apple Pay. What’s Your Company’s Mobile Payment Strategy?
Read More →To Bank or Not to Bank? For Non-Traditional Banking Providers, This Question Has Been Answered
Read More →Centralizing Open Data Within the Federal Government Will Improve the Quality of…Everything
Read More →Whether Businesses Are Ready or Not, Mobile Payment Is Going to Be an In-Store Experience
Read More →Insurance Digital Experience Still Lags Despite Consumer Preference to Buy Online
Read More →Thanks to Wearables (and All the Other Smart Devices Out There), Our Big Data Problems Are About to Get Bigger
Read More →Forget to Charge Your Phone Again? Soon Your Shirt Will Be Doing it for You
Read More →Business Executives Must Engage Chief Information Officers to Business Strategy in the Digital Age
Read More →Traditional Businesses May Get More Social Media ROI from Data Mining than Marketing
Read More →Streetline's Smart Parking System Could Help Local Governments Boost Economy
Read More →Chicago’s ComEd Smart Meter Infrastructure Shows ROI for Industrial Internet of Things
Read More →Health and Human Services (HHS) Opening Data for Healthcare Innovation in Government
Read More →Tesla's Autonomous Driving Connected Car Will Be 10X Safer Than Human Drivers
Read More →The Apple Watch Launches, and Traditional Businesses Aren't Watching Their Wearables Strategy
Read More →Despite CDO Skills Required, Companies Still Turn to Incumbent Executives to Run Digital Operations
Read More →Your mobile strategy should not be Mobile First or Mobile Only…It should be "Mobile Centric"
Read More →Top 10 Chief Digital Officer Resolutions for 2015
Over the last several weeks helping clients plan their 2015 digital transformation initiatives, we’ve noticed some interesting themes in how today’s Chief Digital Officers are evolving their approach ...
Read More →Health Analytics Platform Fights Mental Illness in Utah with Mobile App
Read More →Simply Secure: How User Experience Design Can Make the Internet a Safer Place
Read More →Do we need an app to be mindful? The double edge sword of productivity.
Read More →What's Your Number? Checky Quantifies Our Collective Smartphone Addiction
Read More →Macy's Puts a Personal Shopper in Your Pocket with Widespread iBeacon Rollout
Read More →Fashion Houses Embrace Wearable Technology
Wearable Tech, previously a concept that brought upon thoughts of flying cars and robots, mad scientists, futuristic, but definitely not fashionable. But in today's iPhone infused, measured-lifes...
Read More →Google Gamification app Ingress is Now On i-OS
Ingress transforms the real world into the landscape for a global game of mystery, intrigue, and competition.
Read More →From Music to Mind Reading: Context is King
Working? Relaxing? At the gym? Songza plays you the right music at the right time.
Read More →And Finally... The USPS has Adopted a Digital Strategy to Enter the World of Big Data
In a long overdue move, the United States Postal Service, the US’s second oldest federal department, is going digital.
Read More →Consumers Expect Personalized Omni-Channel Content – Music Streaming Gains Momentum
Read More →Store No More: Omni-Channel Strategy Transforms Mundane Objects into Fashion Boutiques
Comptoir des Cotonniers has installed over 10,000 virtual boutiques around several French cities, enabling passersby to scan the ads with their smartphones to make a purchase via the PowaTag app.
Read More →